JPMorgan Chase (JPM) went viral on Twitter Wednesday ... and not in a good way.
The bank, which has already had its share of bad press recently, announced plans to have one of its senior executives, Jimmy Lee, "take over" the @JPMorgan handle Thursday afternoon to answer questions from the social media masses.
Just a friendly chat. What could possibly go wrong?
It turns out many people on Twitter still have hard feelings about the whole financial crisis and Great Recession thing, and they wanted to #AskJPM about it.
After about seven hours, it became clear that JPMorgan had lost control and the bank pulled the plug on the social media event.
So how bad was it? Well, CEO Jamie Dimon was accused of cannibalism.
If you think that's bad, Dimon was also compared to the character from Mel Brook's 1987 classic "Spaceballs," who uttered the immortal words: "She's gone from suck to blow!"
Some of the best zingers came from Amy Hunter, a self-described political strategist.
Then things got really weird.
Wonder what the CEO of Goldman Sachs (GS) thinks about this?
What about the person in charge of JPMorgan's social media strategy?
There were a few questions about the many lawsuits against JPMorgan ...
... some speculation about the bank's alleged early access to market moving reports ...
... and the obligatory taking candy from a baby joke.
Maybe JPMorgan can try its next social media experiment on Snapchat? We hear it's popular because messages get erased in a few minutes.
The opinions expressed in this commentary are solely those of Paul R. La Monica. Other than Time Warner, the parent of CNNMoney, Abbott Laboratories and AbbVie, La Monica does not own positions in any individual stocks.
JPMorgan Chase has made it painstakingly clear that the bank is better off with Jamie Dimon serving as both chief executive officer and chairman.
But the market seems to disagree ... which is one reason why MOREPaul R. La Monica - May 7, 2013 12:31 PM ET
Another one of Jamie Dimon's key executives is leaving JPMorgan Chase, the firm announced Sunday.
Frank Bisignano, co-chief operating officer along with Matt Zames, is leaving the bank to run First Data Corp., a payments processing company owned by private equity firm KKR. Zames, who now appears to be the clear frontrunner to lead JPMorgan (JPM) when Dimon retires, will be the sole COO of the bank.
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But of course, that's a really big "if."
"I don't know the odds," said Dimon, speaking at a conference Wednesday hosted by The New York Times' Dealbook. "We could go off the fiscal cliff, and it may not be as big of a deal as people MOREHibah Yousuf - Dec 12, 2012 10:19 AM ET
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JPMorgan Chase CEO Jamie Dimon returned to Capitol Hill, this time to get grilled by both Democrats and Republicans from the House Committee on Financial Services.
Before Dimon took the hot seat, lawmakers threw questions at several regulators including Securities and Exchange Commission chairman Mary Schapiro, U.S. Comptroller of the Currency Thomas Curry, Commodity Futures Trading Commission (CFTC) chairman Gary Gensler, FDIC acting chairman Martin Gruenberg and the Federal Reserve's general counsel Scott Alvarez.
The regulators effectively pointed fingers MOREHibah Yousuf - Jun 19, 2012 1:50 PM ET
U.S. Treasury Secretary Tim Geithner said Wednesday that European Union leaders have the political will to keep the euro currency union from breaking apart.
"They've decided that it's in their interest to hold this together," Geithner said at the Council on Foreign Relations in Washington. "They tell us privately that they will do whatever is necessary to hold it together."
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